Staten Island Community Organizing: #WomenTookCareOfIt In 2018 we saw Staten Island flip from red to blue. How our Payroll Manager Rosie Klein spent her nights and weekends organizing to make this happen.
What Does the New Tax Code Mean for Your Fundraising? The U.S. tax code has changed dramatically for 2018. How will this affect your donors’ willingness to give — and what can you do about it?
3 Questions to Answer Before Your Next Facebook Campaign Recently, Facebook suffered the biggest single-day loss in stock market history. Now, the pioneering platform-turned-media-company looks to right its
Are You Reading Test Results Wrong? When an A/B test doesn’t produce statistically significant results, it can be tempting to write it off as a failure. But if you do, explains Senior Di
The ABCs of Cohort Analysis Want to make your analytics smarter? Introduce cohort-level analysis into the mix. Senior Digital Analyst Wael Kanj offers three simple ways to get st
Listen: The Past, Present, and Future of Digital Campaigns How has digital campaigning evolved in the past decade, and what does the future hold? Matt Compton, Director of Advocacy & Engagement, recently joine
7 Ways to go Beyond A/B Testing We all know testing is important to succeed at digital marketing, but how do you weave it into everything your organization does? Senior Digital Analy
Download: Social Listening — Your Audience in Their Own Words Download our latest report, where we demystify the world of social listening and help you understand how it can become an invaluable part of your mark