Case Study
Ford Motor Company
Customer Engagement Strategy
We uncover audience insights to help you put the customer first. We consult on brand purpose and marketing innovation, develop CRM strategies, craft exceptional creative and stories, and apply a data-driven approach to engagement. The result is brand trust that is felt through every experience and touchpoint, driving loyalty and sales.
Services
- Analytics & Data-Driven Insights
- Audience Insights
- Brand Strategy
- Campaign Strategy & Execution
- Creative & Content Strategy
- Design
- Growth Strategy
- Tech Strategy & Data Integration
- Website and Product Development
Results
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30% increase in Ford’s engagement in 1 year
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3X customer acquisition and 1 million purchase intentions for Fortune 500 CPG company
Customer Engagement Strategy Partners
- Ford Motor Company
- Google Digital Garage
- Zappi
- Lloyds Banking Group
- Colgate
- AirBNB
- Starbucks
- Google Fiber
- NBC Universal
- Patagonia
- City of New York
What I personally love about working with Blue State is that they feel less like an agency and more like a partner — we can bounce ideas off of each other, they understand our business, and they are experts in this field.
Shailen Joshi, Head of Innovation, Group Brands & Marketing, Lloyds Banking Group
Other things we do
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Fundraising & Growth Strategy
We structure organizations for growth, plan high-performing programs and delight donors through breakthrough creative.
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Grassroots Mobilization
We spark and build grassroots movements that lead to lasting change.
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Tech Strategy & Digital Experiences
We design beautiful, action-oriented platforms while delivering solutions to complex technical and data challenges.
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PR & Strategic Communications
Shaping voices, building influence, and telling the stories the world wants to read, hear, and watch.
Ready to talk?
Contact Us