Article What could the next big fundraising product look like? Chris Coletta, Senior Strategist Hannah Johnson, Global Executive Director Brooke Still, Associate Vice President, Strategy Our Blue State Team shares the latest fundraising trends shaping the landscape and how to get ahead of them. Read
Article How can you make the most of the middle? Dan Thain, Chief Fundraising Strategist A landscape on how to make the most of the middle and build out a mid-level giving program you can feel proud of. Read
Article Raise more and do more with a sustainable website strategy We outline our approach to sustainable website management that aligns technology, strategy, and communications in an iterative methodology. Read
Article Is the future of regular giving irregularity? Hannah Moysey, Deputy Director, Content & Campaigns Blue State's Hannah Moysey walks us through how non-profits can create a sustaining fundraising model despite an ever-changing landscape. Read
Article The switch from Google Analytics UA to GA4 is coming soon – are you ready? David Taub, Senior Analyst Jiffar Abakoyas, Senior Analyst Our Analytics team walks us through the latest platform update, Google Analytics 4 (GA4), with tips on how best to prep for the transition. Read
