Insights

What we’re thinking about right now in this ever-changing, forward-looking industry.

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Watch: From Giving Tuesday to Intelligent Content: Your Year-End Fundraising Guide

Check out our recent webinar with Movable Ink, in which we look at fundraising data from 2016 and give tips for countering a potential drop in donations this year due to December 31st falling on a Sunday. From dynamic content to leveraging big moments, fundraising experts Chris Coletta and Brenna Foster cover how nonprofits can prepare for a weekend year-end.

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Watch: From Giving Tuesday to Intelligent Content: Your Year-End Fundraising Guide

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3 Surprising Streams of Year-End Revenue

Chris Coletta, Senior Strategist

Ready for year-end fundraising, but feel like you’re missing something? Senior Strategist and email veteran Chris Coletta offers some unexpected ways to make your nonprofit stand out from the crowd during a competitive time of the year.

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Can New Legislation Fix Digital Advertising?

Matt Compton, Senior Vice President, Mobilization and Strategy

This month, a bipartisan group of senators introduced legislation that would drastically increase the transparency required by digital advertisers. Facebook and Twitter announced their own intended reforms. Advocacy & Engagement Director Matt Compton weighs in on what these changes would mean for brands and organizations — and for the consumers and constituents on the receiving end of these ads.

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Being The Change We Want to See in the Marketplace

Kate Swann, Chief Operating Officer

This week, our COO Kate Swann spoke at the Digiday Agency Summit. In this post, Kate gives a taste of her presentation and talks about how Blue State Digital’s values have shaped our policies and our business.

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Instagram adds polling to Stories — but what does it all mean?

Nathan Maggio, Creative Director

In the past year, Instagram has added feature after feature to Stories. Creative Director Nathan Maggio goes deep undercover to use Instagram like a teen, with some questionable results. Find out what Nathan thinks these changes mean for the platform — and for the brands and organizations that use it in their social marketing.

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